Apple Introduces The iPhone, Partners With AT&T On Service Plans

Cupertino, CA -- Apple's iPhone goes on sale Friday, June 29 at Apple retail stores nationwide. iPhone introduces an entirely new user interface based on a multi-touch display and new software that allows users to control iPhone with just a tap, flick, or pinch of their fingers. iPhone combines three products into one small and lightweight handheld device -- a mobile phone, a widescreen iPod, and the Internet in your pocket with applications on a mobile phone for e-mail, web browsing, and maps.

AT&T Inc. and Apple have announced three simple, affordable service plans for iPhone. All three plans include unlimited data, Visual Voicemail, 200 SMS text messages, roll-over minutes and unlimited mobile-to-mobile calling. With everything else already included, iPhone customers can choose the plan that's right for them based on the amount of voice minutes they plan to use each month. In addition, iPhone customers can choose from any of AT&T's standard service plans.

"AT&T has the largest voice and data network in America, the largest mobile-to-mobile calling community and the fewest dropped calls," said Randall Stephenson, chairman and CEO, AT&T. "AT&T has invested more than 16 billion dollars in its wireless network between 2005 and 2007, and iPhone customers will enjoy the best voice and data network in the nation." "We want to make choosing a service plan simple and easy, so every plan includes unlimited data with direct Internet access, along with Visual Voicemail and a host of other goodies," said Steve Jobs, Apple's CEO. "We think these three plans give customers the flexibility to experience all of iPhone's revolutionary features at affordable and competitive prices." All iPhone plans include Visual Voicemail which allows consumers to see a listing of their voicemails, decide which messages to listen to, then go directly to those messages without listening to previous messages. Just like email, Visual Voicemail on iPhone enables users to immediately and randomly access the messages that interest them most. Unlike most wireless plans that charge additional fees for new features, there are no additional fees for Visual Voicemail.

SOURCE: Apple Inc.