Nordic Semiconductor ASA Has Successfully Completed An ASIC For A New Polar Electro Oy Inteligent Sports Equipment Platform

Source: Nordic Semiconductor ASA

Oslo, Norway – Nordic Semiconductor ASA today announced that they have successfully developed an ASIC for Polar Electro Oy. The ASIC will go into a new intelligent sports equipment platform.

Intelligent sports equipment is one of Nordic's key focus markets and Nordic is constantly working on innovative technology to lower power consumption and cost, to further gain a foothold in this important market.

"We are very exited to be working with one of the market leaders within intelligent sports equipment", said Svenn-Tore Larsen, CEO for Nordic Semiconductor, "Polar's choice of using Nordic to help develop their new platform is further confirming our leadership within this segment.

"Nordic has competence in designing IC's for very low power and space limited applications. Cooperation with Nordic helps us to maintain our market leadership in sports instruments and heart rate monitoring equipment", says Janne Klemetti, IC-Design Manager, Polar Electro Oy.

SOURCE: Nordic Semiconductor ASA